Supply chain tracking from seed to sip.

Organic Drink Use Case.


For many drinks brands, provenance is essential information for customers when choosing between competitors. This becomes even more relevant when brands wish to share their choice to use all-organic or non-GM ingredients. QR codes can be utilised to provide supply chain tracking data for businesses, their suppliers, stockists and customers.  

  • Organic certification ensures that businesses meet strict standards for organic production and handling.

  • In the UK, certification is mandatory for those involved in the organic food chain, from farmers to retailers.

  • Successful certification grants a one-year license, subject to annual renewal.

Championing suppliers and customers who choose organic ingredients


Thanks to GS1 global standards brands can include a batch number or a country of origin code in the QR code data, and positively champion suppliers and customers who choose organic ingredients. While the organic certification process is rigorous for businesses across the supply chain, QR Squared understand that suppliers, stockists and consumers are looking for certified evidence and reassurance without the jargon.

Customers in particular expect access to information at the point of purchase on the product label itself. With limited label space, QR Squared offer GS1-certified QR codes on products. Retailers and consumers are able to verify the provenance, including batch-level detail, on sourcing and ingredients across the supply chain through a next generation QR code powered by GS1. 

“As an independently inspected and fully regulated standard, organic certification truly represents food you can trust.” The Soil Association.

Brands can design QR Squared landing pages to share organic certification logos, details of the certification bodies and their brand story of why their business believes in using organic ingredients.

QR Squared QR codes are powered by GS1 and enables brands to protect their product reputation and promote the providence of their ingredients for customers to enjoy and trust.

Some businesses even choose to share the ‘brand story’ of the supply chain. This might look like sharing details of the specific farm where ingredients were sources, or even the harvest date.

Trusted By

  • Logo of Marks and Spencer
  • One Water logo
  • Logo of Co-op
  • Ocado logo
  • Aldi logo

Start In Seconds For Free

Try out QR Squared today and get started in seconds. No credit card required.

  1. Enter your requirements and immediately download your GS1-compliant QR codes.
  2. Add your QR code ‘artwork-ready images’ to your product or packaging.
  3. Design your QR landing page in a few clicks with our custom templates and go live.
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