Future-proofing labels with barcode and QR code advancements

Futureproofing Labels for food and groceries Brands Use Case.

Future-proof your product packaging with a simple addition to your QR codes: the GTIN footer. This small step ensures your products are ready for checkout scanning, saving you time and money on label revisions down the road. By embedding the Global Trade Item Number (GTIN) within the QR code, you create a single, dynamic link that serves multiple purposes.

  • GS1, the global barcode standards body, has set 2027 as the target date for switching to 2D barcodes (like QR codes) worldwide.

  • It’s important to start preparing for this transition by implementing 2D barcodes on your products.

  • Consumers are increasingly demanding more information about the products they buy, and 2D barcodes make it easier for brands to provide this information.

Have your products ready to be read by point-of-sale systems

Imagine a future where shoppers can scan your product directly at checkout using a QR code, streamlining the purchase process and saving on precious label space. With the GTIN footer, your QR code is prepared for this transition. No need to redesign your labels or add separate barcodes later. The GTIN is already there, embedded within the QR code, ready to be read by point-of-sale systems. In the meantime, QR Squared offer barcodes and GTIN-number QR codes together for no extra cost.

“The standard supermarket barcode is nearing the end of its useful life. In its place, a new generation of QR codes have the potential to transform retail” The Grocer

Access GTIN-included QR codes and traditional barcodes at no extra cost

Today, brands can QR Squared offer barcodes and GTIN-number QR codes together for no extra cost. Don’t get caught out by future retail trends. Add the GTIN footer to your QR codes today and ensure your products are ready for tomorrow’s shopping landscape. This simple step keeps your packaging consistent, saves on future artwork costs, and prepares your brand for the evolving world of retail.

QR Squared is your GS1-approved partner to create and manage certified QR codes.

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Try out QR Squared today and get started in seconds. No credit card required.

  1. Enter your requirements and immediately download your GS1-compliant QR codes.
  2. Add your QR code ‘artwork-ready images’ to your product or packaging.
  3. Design your QR landing page in a few clicks with our custom templates and go live.
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