Access location data from QR codes for home delivery

Use location data with client consent on landing pages.

Regional DIY stores can leverage location-based targeting to incentivise purchases of large, bulky items with QR codes and custom landing pages at QR Squared. Because hidden delivery costs often deters customers, brands can offer targeted home delivery discounts to motivate these purchases, or simply be transparent about charge of delivery before customers reach the till.

  • Because home and garden products often require research and post purchase support, the use of QR codes can radically save on label space.

  • Offer landing page tailored advice or product recommendations based on quizzes or popular use cases to help grow trust.

  • Use QR code landing pages to address customer inquiries and concerns to foster community and good customer service.

Enable location-sharing through landing pages at no extra cost

Brands can enable a location-sharing prompt on their QR code landing pages. If the customer agrees, the brand receives their GPS location; if not, the brand receives their IP address to approximate their location. While less precise, this enables the store to segment customers and potentially offer a general promotion or approximate cost encouraging customers to explore delivery options further.

“In 2024, the UK spent 6.2 billion on their homes and gardens” — The Garden Statistics

Valuable data insights in a real-time dashboard

Beyond converting sales, the store can gain valuable insights into customer behaviour. By targeting delivery offers, the store can customise delivery charges, maximising ROI. This demonstrates the power of combining QR code technology with location data to create targeted campaigns and drive growth.

QR Squared is your GS1-approved partner to create and manage certified QR codes.

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Try out QR Squared today and get started in seconds. No credit card required.

  1. Enter your requirements and immediately download your GS1-compliant QR codes.
  2. Add your QR code ‘artwork-ready images’ to your product or packaging.
  3. Design your QR landing page in a few clicks with our custom templates and go live.
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